- Sock It To Lyme
Sock It To Lyme
“Sock It To Lyme™”
A Partnership Program to Introduce a New Prevention Method
What is “Sock It To Lyme™”?
“Sock It to Lyme™” is a partnership program between BugBeWear and eligible groups who seek to reduce the toll of tick-borne diseases through methods that include factory bonded repellent garments. The program facilitates the introduction of this new method of tick bite prevention while providing a fundraising opportunity for the group.
Factory Bonded Repellent Garments
“Factory bonded repellent garments” is a bite prevention technology developed by Insect Shield for the US Army, where it’s been used (and monitored) since 2002. Odorless, invisible, long lasting permethrin repellent remains bonded to garments up to 70 washes and provides protection from tick and insect bites. Available to the public through several retailers, simply getting dressed in the morning can provide effective repellent protection throughout the day.
The ease and effectiveness of this method underlies the results of published research reporting tick bite reductions of 84 -93% or more. Additional research (UofRI) suggests protection around the foot and ankle is particularly effective in overall tick bite reduction.
Many support/prevention groups endorse factory bonded repellent garments as a highly effective method of bite prevention but are frustrated in their ability to see it catch on. Although these groups provide education (sometimes displaying sample garments), they express frustration at the lack of audience follow through. “Change is hard”. Let us help.
One obstacle to adopting this method is the lack of a quick and easy purchase opportunity. Pairing education and the ability to immediately secure a critical repellent garment (socks) will help facilitate adoption of this new prevention method. Positive personal experience is uniquely persuasive and builds on itself.
“Sock it to Lyme™” provides a resource for introducing the public to the protection of bonded repellent garments while serving as a group fundraiser.
How does “Sock It To Lyme™” work?
BugBeWear provides partner groups with education and display material, program guidelines and access to discounted repellent socks via the “Sock it to Lyme™” program. An information packet with assessments and features of factory bonded garments, and documentation of frequently asked questions, which reflect BugBeWear’s years of public contact, will be provided to the group.
Program socks are to be offered by the group at public events as a “Thank You" gift for donations of $20.00 or more.
On an ongoing basis, socks can be re-ordered through BugBeWear in increments of 24 packages at a discounted price which includes shipping. Use of socks to incent donations will help support group activities, but perhaps more importantly, will introduce the public to a new and highly effective method of tick bite prevention.
The “Sock it to Lyme™” program will be simple to participate in. It’s designed to be generally exempt from sales tax collection by the group, minimize the bother of making change, and make restocking easy. No ongoing obligation is required.
Who’s a “qualified organization”? Lyme prevention groups and groups organized around outdoor hobbies and occupations may find the program to be of special interest. Documentation of group standing as an established 501(c)(3) may be required with a short description of organization purpose. As shipping costs are included, some geographic adjustments may be necessary among groups.
To join us in the efforts to “Sock it to Lyme™”, Contact Us or call 844-4BBWEAR.